JetBlue Announces New Service to the Emerald Coast

On Nov. 6, 2025, JetBlue (NASDAQ: JBLU) announced new nonstop service to Florida’s Emerald Coast, with flights to Destin–Fort Walton Beach Airport (VPS) starting March 5, 2026. The airline will operate five weekly seasonal flights from both Boston Logan International Airport (BOS) and New York’s John F. Kennedy International Airport (JFK), connecting travelers to this in-demand destination on Florida’s Panhandle.

The addition of Destin–Fort Walton Beach expands JetBlue’s growing presence across the Sunshine State. The airline has already revealed plans to launch service to Vero Beach and Daytona Beach next month, and in total has announced more than 30 new Florida routes this year alone. These latest additions bring JetBlue’s award-winning service and everyday low fares to a new corner of Florida, beloved for its white-sand beaches and emerald waters.
To celebrate the launch, JetBlue is offering introductory fares starting at $49 one-way, available only on jetblue.com.

“Florida continues to be a place where JetBlue’s combination of great service and value resonates strongly with travelers,” said Dave Jehn, JetBlue’s vice president, network planning and airline partnerships. “By adding Destin–Fort Walton Beach to our map, we’re bringing more choices to customers in Boston and New York while opening the door for Emerald Coast residents to connect easily to the Northeast and beyond.”

“We want to welcome JetBlue to Destin-Fort Walton Beach and all the passengers they will bring, both business and pleasure to experience the natural beauty of Northwest Florida, “said Okaloosa County Board Chairman Paul Mixon. “We look forward to seeing their success at VPS and appreciate all of the efforts it took to get them here.”

Connecting the Northeast and the Sunshine State
The new routes link two of JetBlue’s focus cities, Boston and New York, with one of Florida’s fastest-growing leisure destinations. The service strengthens JetBlue’s position as a leading carrier between the Northeast and Florida, offering customers more nonstop options to the state’s top beach destinations for family entertainment, year-round warmth, and spring break or summer vacations.

Travelers flying to Destin–Fort Walton Beach will for the first time enjoy JetBlue’s award-winning comfort and value, with free high-speed Wi-Fi known as Fly-Fi® on every aircraft, live television seatback entertainment at every seat, complimentary snacks and drinks, and friendly service that makes JetBlue a preferred airline for Northeast leisure travelers.

Schedule between Boston (BOS) and Destin–Fort Walton Beach (VPS)
Operating Mondays, Thursdays, Fridays, Saturdays and Sundays beginning March 5, 2026