Frances Roy Agency Awards First Roy Warner Memorial Scholarship to Rylee Lorenz
Valparaiso, FL - (May 23, 2025) - The Frances Roy Agency proudly announces Rylee Lorenz as the first-ever Roy Warner Memorial Scholarship recipient. The $1,500 award was presented to Lorenz during a heartfelt ceremony in Loudon, Tennessee, ahead of what would have been Roy Warner’s birthday on May 23. A senior at Loudon High School in Loudon, Tennessee, Lorenz is a four-year varsity basketball starter, part-time ice cream shop employee, and coach for a sixth-grade girls’ travel basketball team. She will
Hello Frances Podcast: Brave, Focused & Brilliant with Todd Henry
In this episode of Hello Frances, Shantelle and Hillaree sit down with best-selling author, speaker, and creative leader Todd Henry to explore what bravery really looks like, especially in the creative field. Together, they unpack the mindset and habits required to show up courageously in your work, why focus is a superpower, and how brilliance is often built, not born. Whether you're a creative professional or simply navigating bold decisions in your life, this conversation offers powerful insights to help
Hello Frances Podcast: The New Leadership Standard
In this episode of Hello Frances, we explore The New Leadership Standard—a transformative approach that prioritizes people, purpose, and community over profits. Bridging insights from our last four episodes, Shantelle delves into how today's leaders must be adaptable, creative, intentional in communication, and open to continuous growth. She challenges traditional leadership models, advocating for stronger team cultures, deeper community connections, and impact-driven decision-making. If you want to
Hello Frances Podcast: No Joke: Nine Years of Frances Roy
In this special anniversary episode recorded on April 1, Shantelle reflects on nine incredible years of Frances Roy. From the early days to where we are now, she shares how the team has grown, highlights some of the most meaningful work we’ve accomplished, and looks back on the milestones that have shaped our journey. Plus, she teases what’s ahead, including big plans for our 10th anniversary. Join us in celebrating nearly a decade of creativity, collaboration, and community! Listen Now
Frances Roy Agency Strengthens Team with New Hires and Key Promotions
Frances Roy Agency announced the addition of three talented professionals to its locally-based team, alongside a series of strategic promotions that underscore the agency's commitment to excellence and growth. This infusion of fresh talent and recognition of proven leadership positions Frances Roy for continued success in delivering innovative solutions to its clients. Frances Roy welcomes its newest team members with enthusiasm. These individuals mark an exciting evolution as the agency expands its
Hello Frances Podcast: Bringing It All Together: Creativity, Communication & Growth in Action
In this special roundtable episode of Hello Frances, Shantelle sits down with members of the Frances Roy team to reflect on the themes of creativity, intentional communication, and growth. Over the past three episodes, we’ve explored the importance of scheduling creative time, fostering clear communication, and embracing neutrality. Now, we’re bringing it all together with honest conversations, insights, and experiences from the people who implement these principles daily. Listen in as we discuss: How our
Hello Frances Podcast: The Art of Staying Open: How Mindset Shapes Creativity, Communication & Growth
In this episode of Hello Frances, Shantelle rounds out the conversation on creativity and intentional communication by exploring the power of staying open to learning and growth. She discusses the importance of a neutral mindset—the ability to process information without immediate judgment or reaction—and how it can transform how we lead, create, and connect. Whether you're an entrepreneur, creative, or lifelong learner, this episode will challenge you to rethink how you approach new ideas and
Hello Frances Podcast: Intentional Communication - Why Our Midweek Memos Matter
On this episode of Hello Frances, our host Shantelle Dedicke explores the power of intentional communication. Building on our previous episode’s discussion about scheduling time for creativity, she shares how Frances Roy’s Midweek Memo keeps her team aligned and connected. Shantelle emphasizes that teams need more than creativity to thrive—they need clarity, consistency, and a shared sense of direction.Listen now.
Frances Roy: Make Time for Creativity: Why Scheduling Matters
On this episode of Hello Frances, our host Shantelle Dedicke explores the power of time-blocking for creativity. She discusses how creativity enhances our work, strengthens our leadership, and supports our mental well-being. Shantelle shares why creativity doesn’t happen by chance—it requires intention and planning. Tune in for insights on making space for creativity in your daily life!Listen Now
Hello Frances Podcast: Rising to the Occasion - Handling the Unexpected
On this episode of Hello Frances, our host Shantelle Dedicke shares insights sparked by the recent snowstorm in Northwest Florida and the loss of a recent podcast recording. She reflects on the importance of patience, adaptability, and nurturing a strong foundation. Tune in for a surprising perspective on embracing the process and thriving through unpredictability!Listen now.
Hello Frances: Honoring a Legacy - The Roy Warner Memorial Scholarship
On this episode of Hello Frances, our host Shantelle Dedicke announces the Roy Warner Memorial Scholarship, a heartfelt initiative created to honor her grandfather's memory. Open to high school seniors, graduates, or students currently enrolled in trade school programs, this scholarship is designed to support those passionate about pursuing careers in the trades. Shantelle reflects on her grandfather's legacy of hard work and generosity, sharing how this tribute ensures his impact continues to inspire and
Frances Roy Agency Announces Roy Warner Memorial Scholarship
We’re honored to launch the Roy Warner Memorial Scholarship in memory of Roy Warner, Shantelle’s grandfather and part of the namesake of Frances Roy. His life was a testament to hard work, craftsmanship, and dedication. This annual scholarship supports students pursuing education in the trades—construction, mechanical, industrial, medical, creative, entrepreneurial, and more—reflecting Roy's inspiring journey. If you know someone who shares Roy’s passion for creating and building, please encourage them to
Hello Frances Podcast: Small Steps to Keep Going When Things Get Tough
This week on the Hello Frances podcast, host Shantelle Dedicke shares insights on the impact of simple, intentional actions that help us reconnect and reset during difficult times. She explores ways to find balance in relationships, prioritize self-care, and return to the basics as a source of renewal. Tune in for an honest conversation that encourages listeners to embrace small, meaningful steps toward well-being, especially when life feels overwhelming.Listen here.
Hello Frances Podcast: Changing the Game - Animal Rescue with Laurie Hood
This week on the Hello Frances podcast, host Shantelle Dedicke sits down with Laurie Hood, Founder and CEO of Alaqua Animal Refuge, to discuss the game-changing impact Alaqua has on the lives of animals and the community. They explore the recent relocation of animals ahead of Hurricane Milton and how the dedicated staff and volunteers create a safe, loving environment through daily feeding and enrichment. Laurie shares the incredible ripple effect of Alaqua’s mission, from saving animals to inspiring others
Hello Frances Podcast: Changing the Game - The Leitbox Way with Bill Leitner
This week on the Hello Frances podcast, host Shantelle Dedicke chats with Bill Leitner, the visionary behind Leitbox Storage Partners, about his journey into the self-storage industry. Bill discusses the game-changing strategies his team employs and how Leitbox sets itself apart from the competition. Tune in wherever you get your podcasts to hear how Leitbox is transforming the self-storage landscape, one project at a time!Listen now.
Hello Frances Podcast: Let it Change You - The Fight Against Normal
This week on the Hello Frances Podcast, Shantelle shares a deeply personal story about the profound impact of losing her grandfather, Roy. She opens up about feeling adrift in the wake of his passing and discusses her choice to stop struggling to return to the "normal" she once knew. Instead, she is embracing the reality that this significant loss has changed her. Join us for a heartfelt conversation on grief, healing, and navigating life’s most transformative moments.Listen now.
Hello Frances Podcast: Stepping Away - Balancing Business and Life's Major Moments
This week on the Hello Frances Podcast, Shantelle delves into a deeply personal topic: the emotional and practical aspects of stepping away from your business to honor significant family events. Don’t miss this candid discussion filled with practical advice and personal reflections.Listen now.
Hello Frances Podcast: Permission to Pass: It's Okay to Say No to Giving Advice
This week on the Hello Frances Podcast, our host Shantelle Dedicke discusses the importance of knowing when to give advice and when to abstain, particularly when you don’t feel qualified. She shares her recent reflections on being more selective and deliberate with her guidance, explaining how advice can sometimes hinder others from finding their own way. Tune in to hear more about her insights on this delicate balance!Listen now.
Hello Frances Podcast: Vision Boards - The Creative Journey
On this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke discusses how our team incorporates vision boards into our yearly planning and how you can use a vision board to help manifest your goals. She shares how vision boards have positively impacted our team over the years, why vision boarding is connected to personal growth and much more!Listen now.
Hello Frances Podcast: Building Hope - Affordable Housing with Teresa Jones
This week on the Hello Frances Podcast, our host Shantelle Dedicke is joined by Teresa Jones, Executive Director at Habitat for Humanity of Walton County. Together, they delve into the pressing issue of affordable housing in our communities. Teresa shares her deep insights and experiences, discussing the challenges faced by families and individuals in securing affordable homes, and the impactful initiatives Habitat for Humanity undertakes to address these matters. Join them as they explore practical
Hello Frances Podcast: Spin Sucks: Gini Dietrich, Creator of the PESO Model
This week on the Hello Frances Podcast, our host Shantelle Dedicke is joined by Gini Dietrich, Founder of Spin Sucks, creator of the acclaimed PESO Model. They delve into the creation of the PESO Model, how this framework shapes effective public relations strategies, how it empowers agencies to demonstrate their impact to clients transparently, and so much more. Trust us, this is one episode you don’t want to miss! Listen now.
Hello Frances Podcast: Community Connections: Inside The Scout Guide with Heidi and Peyton
This week on the Hello Frances Podcast, our host Shantelle Dedicke is joined by Heidi and Peyton from the Scout Guide 30A & Destin. They discuss the upcoming launch of the second volume of their Scout Guide, share insights on how they scout people and businesses, and highlight Frances Roy's involvement in the new edition. Tune in for an engaging conversation about community connections and the excitement surrounding the Scout Guide's latest release!Listen now.
Hello Frances Podcast: Operation Innovation: Military Roots and Creative Routes
On this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke is joined by past and present members of the Frances Roy team to discuss the profound influence of military family life on their creative passions. This episode also features a special guest, Mrs. Lee, an esteemed elementary school teacher who left an indelible mark on countless military children.Listen now.
Hello Frances Podcast: Insights from Creative South Conference 2024
This week on the Hello Frances Podcast, our Art Director Janae Erickson, and Digital Media Specialist Nicole Malley take over the microphone to discuss their takeaways from the Creative South Conference in Columbus, Georgia. They share quotes from engaging speakers, their favorite things about Columbus, and much more! Listen now.
Hello Frances Podcast: Day to Day: 8 Years with Frances Roy
This week on the Hello Frances Podcast, our host Shantelle Dedicke takes us behind the scenes in honor of her 8th work anniversary and the 8-year birthday of Frances Roy. Join Shantelle as she unveils a glimpse into her life, sharing personal and professional aspects of her daily routines. Gain a unique insight into the rhythm of agency life and Shantelle's journey of dedication and growth! Listen now.
Hello Frances Podcast: Take Back Your Time
This week on the Hello Frances Podcast, our host, Shantelle Dedicke, reflects on the importance of making time for meaningful work. In a world where it’s all too easy to get lost in the hustle and bustle, she emphasizes the significance of carving out time and delegating tasks that align with others’ skills, offering actionable insights to help you strike a balance between must-do tasks and working on creative, meaningful projects. Listen now.
Hello Frances Podcast: Surviving the Social Silence: Life Beyond Facebook & Instagram
This week on the Hello Frances Podcast, our host, Shantelle Dedicke is joined by Frances Roy Agency Senior Director of Content & Marketing, Hillaree Somerville to discuss the importance of diversifying your marketing efforts across various platforms. They delve into the recent Facebook and Instagram outage, share invaluable insights on adapting to unexpected challenges in the digital landscape, and much more! Listen now.
Hello Frances Podcast: Isn’t It ALL Seasonal?
This week on the Hello Frances Podcast, our host, Shantelle Dedicke shares a fresh perspective on seasonal marketing. She urges you to look at everything you’ve created since the beginning of this year and ask, are you achieving your desired impact, or is it time for a reevaluation? Listen now.
Hello Frances Podcast: Love Your Marketing Strategy
This week on the Hello Frances Podcast, our host Shantelle Dedicke talks about one of her favorite topics: Marketing Strategy. She explains the things you need to take into consideration when creating a marketing strategy, ways you can implement one in the digital age, and much more! Listen now.
Hello Frances Podcast: Happy Colors with Estelle Grengs
This week on the Hello Frances Podcast, our host Shantelle Dedicke is joined by local artist Estelle Grengs to discuss the psychology of color in branding. Estelle shares how she uses color in her brand and her artwork, how you can use different colors within your business to invoke specific emotions, and so much more! Listen now.
Hello Frances Podcast: Back to Basics: Building a Brand from the Ground Up
This week on the Hello Frances Podcast, our host Shantelle Dedicke shares what you can expect from our podcast as we begin its fourth year of publishing and covers the main topic of discussion: building a brand from the ground up. She discusses what you should focus on when creating a brand and shares specific examples from Frances Roy Agency’s branding. Listen now.
Alaqua Animal Refuge Receives $20,000 Donation from the Harbor Rats Charitable Foundation
Alaqua Animal Refuge proudly announces a generous donation of $20,000 from the Harbor Rats Charitable Foundation, an increase from the $10,000 given last year. This contribution marks the second year of the Harbor Rats' support for the Refuge, further solidifying their commitment to community service and animal welfare. Marvin Holthouser, Chairman of the Harbor Rats Board of Directors, expressed his enthusiasm for the partnership. “We are so proud of the work that Alaqua has done over these many years
Hello Frances Podcast: Q&A with THE Frances
This week on the Hello Frances Podcast, we’re resharing a previous listener-favorite episode featuring Frances Warner, Shantelle’s grandma and our agency’s namesake, in honor of her birthday this week! Frances (also known as Memaw) is a strong, hard-working woman who takes a no-fail approach to everything in life. She shares where she has traveled, her favorite place to visit, advice she would give her 18-year-old self, and much more! Listen now.
Hello Frances Podcast: 2023 Insights: Straddling the Present and the Future - Take Away from Entreco
In this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke concludes a four-part series of episodes where she shares insights from what she and the Frances Roy team have learned throughout the last year. She recently attended Entrecon where she heard the quote ‘Leaders stand in the future while working in the present.’ during a presentation from April Hansen. Shantelle discusses how leaders must balance doing the day-to-day work while still envisioning the future of their
Hello Frances Podcast: 2023 Insights: Power in Breathing
On this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke continues a four-part series of episodes where she shares insights from what she and the Frances Roy team have learned throughout the last year. This week, she discusses the importance of intentional breathing - different from our daily instinctual breathing - and shares resources for learning more about breath work.Listen now.
Hello Frances Podcast: 2023 Insights: Leadership - Do You Provide What You Expect?
On this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke continues a four-part series of episodes where she shares insights from what she and the Frances Roy team have learned throughout the last year. This week, she poses the question “Do you provide the leadership you expect from others?”, and explains why this is important for leaders, managers, and even those who are led to consider.Listen now.
Hello Frances Podcast: 2023 Insights: Mastering the Art of Saying No
On this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke starts a four-part series of episodes where she shares insights from what she and the Frances Roy team have learned throughout the last year. This week, she discusses how to become a master of saying no, how this can preserve your mental health and the health of your business, and much more!Listen now.
Hello Frances Podcast: Launching SKADI Cyber Defense with Rachel Clark & Christie Buckley
On this week’s episode of the Hello Frances Podcast, our host Shantelle Dedicke is joined by SKADI Cyber Defense’s CEO Rachel Clark and President Christie Buckley. Shantelle is SKADI’s Chief Marketing Officer, rounding out this power trio that comprises the company’s leadership team. They talk about the recent launch of SKADI, an innovative incorporation that provides comprehensive and fully monitored end-to-end solutions to guard against ever-evolving digital threats.Listen now.
Hello Frances Podcast: The Top 3 Skills to Look for When Hiring a Creative
On this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke speaks about what she looks for when recruiting and hiring a creative to the team. She shares her top three skills that she says make an ideal candidate! Have questions or thoughts about this episode?Listen now.
Hello Frances Podcast: Creating a Legacy of Impact
On this week’s episode of the Hello Frances Podcast, our host Shantelle Dedicke is joined by Destin Charity Wine Auction Foundation’s President, Karah Fridley-Young, and Director of Marketing & Communications, Kate MacMillan. They discuss a few of the Foundation’s upcoming events, how they are able to make a long-lasting impact in our community with their charity partners, and much more! Listen now.
Hello Frances Podcast: Feed Your Creativity with Cookbooks
On this week’s episode of the Hello Frances Podcast, our host, Shantelle Dedicke shares one of her favorite ways to feed her creativity… reading cookbooks! In honor of her birthday, Shantelle discusses three of her favorite cookbooks, how they have pulled her out of a creative rut, what she plans to cook for her birthday meal, and much more. Listen now.
Hello Frances Podcast: How Designers Benefit from Canva
On this week’s episode of the Hello Frances podcast, our Art Director Janae Erickson and Graphic Designer Ana Sharp take over the microphone to discuss Canva, an easy-to-use, free online design tool! They share things they find most beneficial about Canva, fun projects they have worked on within the program, and much more. Listen now.
Hello Frances Podcast: Fuel Productivity with Well Being
On this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke explores the topic of rest and why most people feel like they have to work to earn rest. Shantelle discusses how leaders can prevent burnout and be more productive through recharging, giving their team the space to do the same, and much more! Listen now.
Hello Frances Podcast: Celebrating 7 Years of Frances Roy
On this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke is joined by members of the Frances Roy team to celebrate the 7th anniversary of Frances Roy Agency! We discuss our favorite memories, things we manifest for our future, and much more.Listen now.
Hello Frances Podcast: Vision Boards: The Creative Journey
On this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke discusses how our team incorporates vision boards into our yearly planning and how you can use a vision board to help manifest your goals. She shares how vision boards have positively impacted our team over the years, why vision boarding is connected to personal growth and much more! Listen now.
Hello Frances Podcast: Mentorship Matters: Top 3 Takeaways and Growth Insights
On this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke shares the top three takeaways that she has learned from her mentors, who have had a hand in her personal growth and the growth of Frances Roy Agency. She discusses why mentorships are crucial to your personal and professional lives, how they can help you set attainable goals, and much more!Listen now.
Hello Frances Podcast: Culinary Connections with Joanna Davis
On this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke interviews Joanna Davis, the face behind @the850foodie Instagram account. Joanna discusses her journey as a foodie influencer, how being a Licensed Mental Health Counselor gives her the background to connect with people, and so much more. If you enjoy listening to this episode, keep up-to-date with Joanna and her showcases of all the delicious eats in our community on Instagram!Listen now.
Hello Frances Podcast: Celebrating Year 1 with Jacie Chandler
On this week’s episode of the Hello Frances podcast, our Junior Copywriter Jacie Chandler, takes the mic in celebration of her one-year anniversary at Frances Roy! She shares some of her favorite things about working with our team, what she looks forward to working on next, and much more!Listen now.
Hello Frances Podcast: A Strong Community of Friends (Military Appreciation Month)
On this week’s episode of the Hello Frances podcast, our host Shantelle Dedicke speaks from the heart about what it means to be part of a military family in honor of May being Military Appreciation Month. Shantelle shares what it is like to have a strong community of friends, how her spouse’s military service has impacted Frances Roy, and much more! Listen now.
